Product: Management and Development
https://pmd.igdp.org.br/article/doi/10.4322/pmd.2023.009
Product: Management and Development
Research Article

Methods and tools for innovation management and entrepreneurship: Designing self-facilitation templates in the context of a technology park

Ana Ferreira Antunes, Bruno Henrique de Carvalho Oliveira, Raoni Barros Bagno

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Abstract

In the innovation dynamics within organizations, Management Methods and Tools (MaTs) are commonly adopted to aid in mapping uncertainties, understanding problems, decision-making, and adapting to market demands across various dimensions. However, the diversity and complexity of MaTs can hinder their proper selection and adoption by managers, often requiring specific expertise for proper implementation and achieving results. In this context, self-facilitating templates are defined as visual artifacts designed to support the learning and initial implementation of MaTs, reducing learning time and the need for specialist guidance. This study aims to identify key elements for designing self-facilitating templates. Based on literature and empirical insights from a research network working with innovation management, we propose a framework that identifies key design elements for these templates. The findings contribute theoretically by integrating perspectives on MaTs, productization, and visual management, offering a structured approach for their design. Practically, this research provides guidelines for developing intuitive, visually guided MaTs, facilitating their adoption in organizations and innovation-promoting environments.

Keywords

methods and tools, innovation management, self-facilitating templates, visual management

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Submitted date:
12/19/2024

Accepted date:
03/01/2025

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